Which social media platform is best for advertising? Why?

Many advertising companies use different platforms to reach out to the right demographic, but Facebook is really where the majority of advertisers go first.

Every social media outlet offers a unique opportunity for marketers and advertisers to look into their target audience; millennials on Snapchat might want something completely different than what older generations would be interested in seeing, thus making marketing strategies very targeted! No matter where you are reading this article, today’s hyper-connected world means your target market is just a page or post away!

Both Facebook and Instagram offer great advertising opportunities for personalization as well as targeting specific types of people.