What’s an average CTR for Facebook?

Digital Marketing
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#1

What’s an average CTR for Facebook?

#2

Hi Palak,
Avg CTR on Facebook can be different for different campaign objectives, ad formats, communication in the ad.
Still a rough ball park for Performance objective (Website Conversion Campaign) can be around 0.5 to 1.5% CTR

FOr Engagement Campaign types, the CTR can go as high as 5%.
For Offer lead communication, “Like Big Billion Sale” the CTR can go as high as 10%

Hope this helps,
Milan Modi