What is user experience?

User experience is colloquially called UX amongst marketers, bloggers, and website developers. In its most basic sense, UX refers to the usability of a website: ease of navigation, readability, accessibility, and more.

A much more specific definition of user experience refers to how pleasing a website is to the person using it. In this sense, user experience incorporates design and color, layout and typography, efficiency and speed, and content and graphics.

Essentially, improving the user experience of a website is equivalent to increasing the level of joy user feels when engaging with a website. User experience is a highly critical part of creating a great website, and, therefore, keeping customers and website visitors happy and active with a brand.
I hope you find this information helpful…see you on the next topic