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LogoutAwareness is the goal of digital advertisement in order to increase visibility for a product.
Awareness can be increased by different measures such as, but not limited to, click-throughs, likes, followings, and page views. They can also take shape as video views or advertising impressions. An awareness objective will depend on your industry; be it in fashion, cars, or technology. The larger idea is that if you aim for awareness then you increase brand recognition which equals success within your industry. It is vital that we stay aware because there are forces at work constantly looking to change our opinion about brands and products with false information so they may make a lot of money.