What is a Word Cloud in Tableau?

A Word cloud, also known as a Tag cloud, is a visual representation of text data, typically used to depict keyword metadata (tags) on websites or to visualize free form text[Wikipedia]. Word clouds are a popular type. of infographic with the help of which we can show the relative frequency of words in our data.

A Tableau Word Cloud is a visualization type which displays words in a cluster or cloud like manner.

The size of words will depend on the frequency of their occurrence in a given body of text. We arrange our word cloud in different shapes, sizes, manners like horizontal lines, columns etc.

  • Open Tableau Desktop and connect to a data source.
  • Drag the desired dimension to Text on the Marks card.
  • Drag the same dimension to Size on the Marks card.
  • Right-click on the dimension on the Size card and select Measure > Count.
  • If necessary, change the Mark type from Automatic to Text.