What are some common social media marketing mistakes business make?
At the same time, we are all prone to making mistakes, so here are some common mistakes we can avoid by taking care of each aspect and aligning our goals and processes to do the basics well and build on that.
- Not Having Any Social Media Marketing Strategy.
- The profile is incomplete and the cover is unattractive.
- Your brand lacks a defined personality.
- Not having a dedicated social media marketing team.
- Measuring the Wrong KPIs.
- Treating All Social Media Platforms the Same.
- Unedited, Unproofed Content Going Live.
- Relying too Much on Automation.
- Having Too Many Accounts to Manage.
- Avoiding, Deleting, Counterattacking Negative Comments
- Buying Followers
- Not Engaging With Customers/Followers
- Too Much of Brand Promotion
- Not Being Regular
- Not Tracking Your Results
- Not Using Paid Promotional Tools
- Not tracking the social media analytics
- Not using multiple forms of content
- Not having any or enough CTAs
- You are not acquainted with the terms and conditions,
- When You are only interested in sales and likes.