What are 4C’s of digital marketing?

What are 4C’s of digital marketing ?

The 4Cs of the digital marketing mix is all about giving priorities to your customers their needs, wants, and preferences. The 4Cs are Customers, Cost, Convenience, and Communication.

  • Customers/Customer’s value, needs and wants
  • Cost
  • Convenient/Convenience
  • Communication
    Once you start to apply this smart strategy, your digital marketing business becomes a cost-effective and efficient one.