Use H1 and H2 Tags for Titles and Subtitles

These tags signal to Google that your content has a hierarchy—in other words, it makes the content outline clear for the algorithm so that it understands how you’ve organized your text.

The header and subheadings also provide key hints about the material included in the paragraphs that follow the heading, making it easier for the search engine to register the important information about your material.

header examples
Remember that Google also prioritizes content that focuses on the user experience. Content that appears as a giant wall of text can be hard to read, especially for mobile-platform users.

Organized and easy-to-read pages make it easier for search engines to determine what a page is about. Additionally, users can easily skim to find the information they need.

Creating a clear structure of H1 and H2 tags pleases search engines is a foundational, basic SEO practice you should implement when creating content. You should also revise old content if it doesn’t have keyword-targeted title tags.

Here are some tips to help you create clear, organized content for your readers.