Monitor Brand Mentions Efficiently in ORM?

Digital Marketing
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Being proactive in monitoring online conversations provides you with a real-time view of your online presence and gives you an opportunity for a timely reaction. However, it is not just about checking what reviews rank on Google.

To efficiently manage and monitor brand mentions, you can use the Semrush [brand monitoring tool.

Here, you can set up a campaign to monitor the web for mentions of your brand, products, and people to make sure you always know what others are saying about you. And you can jump straight in and attempt to resolve any negative mentions or references.

How frequently you should schedule reports very much depends on how often you are mentioned online; it is dependent upon the activity and scope of your business in many ways.
You will be able to understand, from the dashboard and reports, the overall sentiment of brand mentions across the web (a great way to quickly understand whether people’s perception is positive, neutral, or negative), as well as to see specific mentions (both in terms of sentiment and those with highest traffic potential and estimated reach).

Once set up, the tool will return a whole host of brand mention insights for you
I hope you find this information helpful…see you on the next topic*