Mention characteristic of meta tags?

[pranav-kapse-a8e0a157 (Pranav Kapse)]

mention characteristic of meta tags?

[pramila-y-fcfc8f35 (pramila.y BI)]

Meta tags provide information about the webpage in the HTML of the document.

Characteristics of a good meta description:

• Keep it up to 155 characters
• Use active voice and make it actionable
• Include a call-to-action
• Use your focus keyword
• Show specifications, where possible
• Make sure it matches the content of the page
• Make it unique