The search landscape is dominated by voice search. As per the Google report, 27 % of the online global population is using the voice search feature on mobile. According to the report of PWC, 65% cohort of the population between the age group of 25-49 years old use voice-enabled devices at least once. Many voice-based search assistances that became popular are Amazon Alexa, Google Assistant, and Siri. For online retailers, this feature will become more popular and widespread. In 2020 sale of Global smart speakers reached a great height of 150 million units. It is predicted voice search market will be a $40 B USD market.