How to improve Ad position?

How to improve Ad position ?

Ad rank refers to the position that your ad occupies on a given paid search results page. Ad rank is a value that determines your ad position and if your ad will show up at all for a search.

  • Create more relevant ads by utilizing minimal ad extensions.
  • Improve Your Quality Score: Utilize More Specific Ad Groups.
  • Better Landing Pages: Create Unique Offers for Each Ad.
  • Tailor your landing pages to specific ad groups.
  • Ensure the landing page is relevant to the search terms.
  • Use your keyword in the ad title and the display URL.