How much time should social media marketing take each week?

How much time should social media marketing take each week?

Times vary across businesses. According to Social Media Examiner’s 2016 Social Media Marketing Industry Report, 39% of marketers spend more than 11 hours per week on social media and 63% spend more than six hours per week on social media.

Over a five-day work week, that amounts to one hour and twelve minutes per day, which seems reasonable for many small businesses. In addition, many experts recommend a set number of posts per day by platform. The generally-recommend ranges are: Facebook: one to three.