FOLLOW THE CLIENTS
Visit the occasions your clients attend. Trade betokens and conception management meetings in the industry. Cons and gala are for customer products. Spend a lot of away-from-the-workplace time absorbing the fashion, language, culture, and values of your present-day and potential clients. It`s your shot at area paintings, consumer research, ethnography, excellent hunting, and locating the maximum ardent people.
BE A HOST
Additionally, host a convention or occasion for your clients. All the most astronomically immense tech businesses do it (Microsoft, Oracle, Salesforce come to mind). But so do firms throughout all industries, even minute corporations in the area of interest industries. People who care approximately your product, your company, and the issues you resolve for them will exhibit up to consummate every other, get a preview of product direction, and be auricularly discerned.
ENGAGE WITH INDUSTRY STALWARTS
Last, cross alfresco your instantaneously product section or industry. Find occasions in which the specialists appear to tackle challenging issues, confronting more preponderant extreme competition, inventing an incipient language to expound their embryonic paintings methods, the utilization of more preponderant state-of-the-art implements. Bring again developing expertise in your team. Brad Dickason`s solution approximately going to the Game Developers Conference turned into an outstanding example.