How D2C business model is key player in today's business scenario?

Digital Marketing
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D2C marketing is one of the most emerging trends. Due to the covid outbreak globally traditional industry was jolted. As per the industry report in India, more than 800 D2C brands are there. By 2025 market will be valued at over USD 100 Billion. D2C can help a brand to build a direct relationship with customers, build trust and earn more profits. It’s a long game and focuses on building products more convenient for customers. During the pandemic, a large number of these retailers have come up with e-commerce websites or tied up with delivery partners like Dunzo, Swiggy, Zomato, etc. AI-driven technology along with personalized shopping experience. Many D2C brands took the industry by storm by their phenomenal growth like Nykaa, Mama Earth, and Sugar Cosmetics