How are you going to drag the attention of more and more potential buyers for the products /services offered by our business via Facebook or some other social media forum? Discuss

This is again a tricky question to answer.

The interviewer intends to learn whether you have come up for the interview mugging up the answers or you are well acquainted with every aspect hitched to digital marketing and hence know who should be your target audience.

You should not talk regarding tactical approaches for taking marketing decisions. Instead, you should take time for taking few stepping back and analyzing the situation minutely before ending up with a solution.

Ask your interviewer some questions like ‘Are you intending to read something or especially jump to what you intend to have?’ His/her answer to this question will help you land up with the right answer meeting the situation.