Differentiate between a do-follow and a no-follow link.
Dofollow links allow the search engines to follow them and reach our website. Giving us link juice and a backlink.
By default, all links are do-follow links unless they are modified to be no-follow links manually or are automatically changed by a website setting.
An example of Dofollow Link:
Google
Nofollow is an HTML attribute value used to instruct search engines bots that a hyperlink should not influence the link target’s ranking in the search engine’s index.
Nofollow links attributes do not allow search engine bots to follow the link. That means if the website owner is linking back to you with Nofollow attributes, it does not pass on link juice.
An example of Nofollow Link:
Google
Dofollow links allow the search engines to follow them and reach our website. Giving us link juice and a backlink.
By default, all links are do-follow links unless they are modified to be no-follow links manually or are automatically changed by a website setting.
An example of Dofollow Link:
<a href=”http://www.google.com/”>Google</a>
Nofollow is an HTML attribute value used to instruct search engines bots that a hyperlink should not influence the link target’s ranking in the search engine’s index.
Nofollow links attributes do not allow search engine bots to follow the link. That means if the website owner is linking back to you with Nofollow attributes, it does not pass on link juice.
An example of Nofollow Link:
<a href=”http://www.google.com/” rel=”nofollow”>Google</a>