A firm produces a name, logo, or design that can be clearly identified as a brand name as part of their digital marketing strategy. It’s a long-term procedure that’s been done regularly and purposefully, and it’s seen to be one of the most successful.
Direct marketing is a type of digital marketing that uses a variety of channels to reach out to potential consumers, including emails, mail, brochures, catalogues, flyers, and more.
The primary difference between the two is the amount of time and manner of delivery to the consumers. Branding is used to raise awareness, but direct marketing allows businesses to communicate directly with their customers.