Who is a product manager?

A product manager analyses the consumer demand and bigger company objectives that a product or feature will meet, articulates what success looks like for a product, and rallies a team to make that vision a reality.

Determine the requirements of your customers: It is very imperative to identify the needs of your customers, to understand how these needs will be translated into product improvements.

Define the new product’s vision: Basis the requirements of the customer as identified in the previous stage; the next step is to define the product vision.

Create and fine-tune the product roadmap: It is not only important for a manager to define these features, but it is also important to look at how they will look few years down the line in terms of their evolvement

Create a vision for the product: Companies aim at generating a lot of revenue from their products, therefore once a company invests in the product development process
Collaborate with the product team and other members of a cross-functional team