It is the obligation of the Public relations division to oversee correspondence with the media, customers, workers, employees, financial bankers, investors, and the general population. They are thought of as the representatives for the company. Their work is similar to that of a spokesperson, and they are in the same position as the face of the company. They will regularly compose official statements to elevate new items or to keep the speculation local area educated regarding business associations, monetary outcomes, or other company news. Assuming they are based out of media relations, they will invest their energy reacting to data demands from columnists or pitch stories to the media. The work and pledge that a Public Relations worker frequently takes is to depict the company in a complimenting light, maintain its public picture in an emergency, create a positive buzz around its company and strategic policies, and obviously to publicize its items and administrations effectively. The work of the PR department in any company is to also overlook all sorts of interactions that take place between not just the client and the agency, but also the client and the public and identify how people perceive certain ads and services.