What do you mean by sales sequence term?

Business & Management
#1

Sales Sequence is the established order of activities (such as voice calls and emails) and the frequency at which your sales team engages a prospect or an account, as guided by data analytics , sales sequence can be defined as a series of different sales touchpoints scheduled to be delivered over a pre-defined time and at a set interval. These touchpoints are not limited to emails but can also include SMSs, social messages, phone calls, and other sales tasks.