What Are the Different Types of Funnels?

In this article, we’re focusing on marketing funnels, that is funnels that start with some sort of marketing campaign. That might be a PPC ad, [content marketing campaign], white paper download, video ad, social media ad, or even an IRL ad. The point is the first step in the funnel is a [marketing campaign] of some sort.

Other types of funnels you might hear about include:

  1. Sales funnels
  2. Webinar funnels
  3. Email funnels
  4. Video marketing funnels
  5. Lead magnet funnels
  6. Home page funnels