#1 - Helps You Track Results
One of the most beneficial aspects of Facebook Ads Manager is that you can compare your results with other ads and campaigns that have been run previously to get a better idea about what works and what doesn’t. This makes it easier for you to make changes or improvements as per the need of your business.
#2 – You Can Create A Targeted Audience For Your Ads So That They Will Appear To The Right People
When running an ad campaign, many people tend to forget the importance of creating a target audience to get more exposure for their ads. However, suppose you are on Google AdWords. In that case, it’s much harder for you to create a targeted audience in one place because they’ve got various tools like search engine optimization, display network, etc… which are not very well integrated. On the other hand, Facebook Ads Manager makes it easy for you to create a target audience in one place instead of having fragmented tools and systems so that you can get better results in the end.
#3 – Once You Get A Certain Level Of Success With Your Campaigns, It Gives You Access To Even More Powerful Tools And Features In The Future
If your ad campaigns are going pretty well, Facebook will give you access to more powerful features like advanced bidding options, targeted website tracking, etc… as per the need of your business. This is a great way for them to encourage their users because they’ve got something new for those already using their platform successfully.
#4 – It Can Be A Great Way For You To Learn More About Facebook Advertising As Well As Other Platforms Which Will Help Your Business
If you are new to the world of social media advertising, it makes sense for you to use Facebook Ads Manager to learn more about other platforms. Although there are many ads solutions out in the market right now, Facebook is still considered one of the best places where you can find great results so that your business grows faster than ever before.
#5 – It Allows You To Work Faster And Creates Better Campaigns Because Of The Integration With Multiple Tools And Systems
When compared with AdWords or any other online advertising solution, working with Facebook Ads Manager is much easier because they have much better integration with multiple tools and systems, making it easier for you to create a better campaign in the end.